In this episode, Alay and Terry discuss: 

  • The benefits of taking a sabbatical.
  • Building your career on your terms with freedom, independence, and pursuit of your passion.
  • Benefits of owning your own firm.
  • The 3 M’s of Aligned Marketing.
  • Growing and evolving your practice.

 

Key Takeaways: 

  • Be fearless.
  • Even if it makes you nervous, be willing to try a new type of marketing that can get your name and your firm out into the world. 
  • The 3 Ms of marketing are: Message, Market, and Marketing. Put your message first, work out your market, and finally decide on marketing. 
  • You either win or you learn, there are no mistakes. 

 

Tweetable Moments:

  • “You don’t need a lot to pursue your passion and what you’re meant to do. ” —  Terry Leoni
  • “Sometimes what gets lost is the idea of stepping away, opening yourself up to opportunities, and having the courage to look at those opportunities and take advantage of them.” —  Alay Yajnik
  • “Webinars are a powerful tool – it was powerful before the pandemic, it has only become more powerful during it, and then even after it.” —  Alay Yajnik
  • “We don’t always take the correct first step, but we can figure it out.” —  Terry Leoni

  

 

Connect with Terry Leoni: 

Website: www.leonilawfirm.com 

Email: tleoni@leonilawfirm.com 

LinkedIn: https://www.linkedin.com/in/terryleoni 

 

 

Connect with Alay Yajnik: 

Website: LawyerBusinessAdvantage.com

One Page Strategic Plan: LawFirmSuccessGroup.com

Email: Alay@YajnikGroup.com

LinkedIn: linkedin.com/in/alayyajnik

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